Per Pettersson

Per Pettersson.

I’m a digital strategist by heart working from Stockholm. Here to help teams and businesses to improve, and manage their digital assets.

Want to get in touch?

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  • Check Your GATC with Screaming Frog

    Screaming Frog is a very handy tool that I use for multiple purposes. One of them is verifying if the Google Analytics Tracking Code, or GATC, is properly installed on the website I’m working with. Let’s go through how with a couple of easy steps.

Selected professional experiences

Project lead, Automotive Industry

Quality assurance and project lead for SEO, content, analytics, and consent work streams. Responsible for delivering one strategy, with recommendations and prioritizations. Collaborated with the design, product, and brand teams.

Global SEO Manager, Retail Industry

Managed and supported multiple countries and brands with local and global SEO efforts. Collaborated with different internal teams and external partners and agencies to drive the organic search growth forward.

SEO Strategy and ways of working, Finance Industry

SEO strategy across business units and implemented ways of working with educational sessions to help the client manage all digital assets and communications from an organic traffic acquisition perspective.