So, who is this Per Pettersson? Well, I’m a digital strategist by heart working as a Senior SEO Manager in Stockholm, Sweden at Curamando (part of ARC). I work mainly with search engine optimization but dabble with business KPI’s and outcomes.
I hold lectures from time to time and have previously been speaking at Medieinstitutet, IHM Business School, Nackademin, Hyper Island, Bergs School of Communications, IFI and Mindpark. I’ve been a moderator at SMX Stockholm and on my spare time I’m a member of the Educational Advisory Board for Onlinemarknadsförare at Medieinstitutet and, in the past, at Berghs School of Communication and Nackademin. You could pretty much say that I enjoy to interact with people.
Latest posts on SEO/search engine optimization
Manage Google Search Console messages and emails
When Google switched over from the old Webmaster Tools to the new Search Console interface,…
Help Google to understand links better?
Google needs our help to understand links better. Today the big G in our digital…
Latest posts on digital marketing
Calculate your Conversion Rate
A reccuring topic when I’m out lecturing about digital marketing and analytics is how to…
Why I’m never going to grow my followers count
I love social media. It enables me to connect with industry peers, find new interesting…
Latest posts on analytics
MeasureCamp Stockholm
Last Saturday the first ever MeasureCamp was held in Stockholm and hosted at our Curamando…
The difference between Google Analytics free and 360 (paid)
Google Analytics is the number one free web analytics service provided to small and large…
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