Guerilla Splash – you’re still doing it wrong

Sometimes you just have to sit down, go to your blog and air out your take on things. This is a moment like that. Dear, Guerilla Splash. Is this your digital strategy? To send out spam? For the love of God – at least do some kind of background check. Is that too much to […]

Forget about your positions in the SERP

The classic way of looking at SEO is following a keyword or a keyword phrase in the SERP (Search Engine Results Page). Watching it go up and down, maybe from page 2 to page 1 and back to page 2 again. It’s still a way of looking at how a website is performing, but we […]