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Per Pettersson

SEO Consultant flirting with analytics at an agency in Stockholm. Writing to help educate people and brands to be better at managing their digital assets.

  • Analytics
    • Google Analytics with Slack
    • How to Calculate Conversion Rate
    • Tumblr and Google Analytics
  • Digital Marketing
  • Search Engine Optimization
  • SEO (Search Engine Optimization)

Save the Search Analytics Report Each Month

by Per Pettersson26 December, 201626 September, 2018 No comments

Lovely, sweet and sour keywords. We lost you in Google Analytics years ago, but we’ve learned to look for you in Google Search Console instead. The […]

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  • Analytics
  • SEO (Search Engine Optimization)

Using Search Analytics in Google Search Console Like a Pro

by Per Pettersson21 December, 201626 September, 2018 1 comment

Google Search Console is a great free tool for website owners to use. Search Console makes it easier to manage, optimise and handle website issues. […]

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Timer triggers in GTM
  • Analytics

Track Time Spent With Timer Triggers In Google Tag Manager

by Per Pettersson9 November, 201619 January, 2021 3 comments

Average time on page is one of the biggest web analytics lies that a lot of us consultants accept, without doing anything about it. First, […]

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Measuring Tumblr with Google Analytics
  • Analytics

The Problem With Measuring Tumblr (Using Web Analytics)

by Per Pettersson30 October, 201626 September, 2018 No comments

Tumblr is a great platform for publishers with its own ecosystem and built in likes, shares and comments. To get started with Tumblr, a user […]

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Ecommerce
  • Analytics

Setting Up Ecommerce Alerts with Google Analytics

by Per Pettersson23 October, 201626 September, 2018 No comments

If you are using Google Analytics for measure and improve your ecommerce, you should by now already have a few Custom Alerts up and running. […]

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  • Analytics

Website Goals For Photographers

by Per Pettersson17 October, 201626 September, 2018 No comments

My daytime job consists of a mix between search engine optimization, analytics work and growth hacking. But outside my working hours you’ll probably run into me […]

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  • Analytics

Building Your Custom Google Analytics Report

by Per Pettersson17 October, 201626 September, 2018 No comments

Custom reports are among the most useful features in Google Analytics. They enable you to summarize and present your data in a way that best […]

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  • Analytics

Copy This Google Analytics Transactions Dashboard

by Per Pettersson16 October, 201626 September, 2018 2 comments

Working with an ecommerce website is a lot of fun, but also very time-consuming. The ecommerce marketer must not only rely on industry and geographic trends, […]

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  • Analytics

Google Analytics Tagged Links (Free Template)

by Per Pettersson4 September, 201626 September, 2018 No comments

Keeping up with social media can be very time-consuming. If you’re depending on social media to drive traffic to your website in order to get […]

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  • Analytics

Where users click – Enhanced link attribution with Google Tag Manager

by Per Pettersson4 September, 201626 September, 2018 No comments

Enhanced link attribution with Google Tag Manager enables a nifty report which we can use to analyze website user behaviors. With Enhanced Link Attribution we can […]

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For inqueries and contact, email me at lastname.firstname@gmail.com or find me on Twitter as @per_p